Summary
Step into a leadership role with one of Edmonton’s most exceptional hospitality destinations—where timeless elegance meets modern design. This premier event and banquet venue is celebrated for hosting everything from lavish weddings and corporate galas to sophisticated private gatherings. With a focus on impeccable guest service and world-class experiences, they are seeking a Director of Sales to elevate their sales strategy, brand visibility, and client relationships to new heights.
As the Director of Sales, you will be responsible for leading all aspects of the sales function, driving business growth through proactive relationship management, strategic partnerships, and exceptional client service. You will play a key role in positioning the property as the premier choice for social, corporate, and community events in the region.
Description
-
Develop and execute strategic sales plans to achieve revenue targets across event, banquet, and catering segments.
-
Lead, mentor, and inspire the sales team, fostering a culture of excellence and accountability.
-
Build and maintain relationships with key accounts, event planners, and corporate clients.
-
Partner with marketing to enhance brand awareness and generate qualified leads through campaigns and social media presence.
-
Oversee contract negotiations, pricing structures, and event proposals to ensure profitability and client satisfaction.
-
Conduct market analysis to identify emerging trends, competitor activity, and new business opportunities.
-
Collaborate closely with the operations and culinary teams to ensure seamless execution of events from booking to delivery.
-
Represent the venue at industry events, trade shows, and community functions.
Requirements
-
Minimum 5 years’ experience in hospitality sales, ideally with luxury venues, hotels, or catering operations.
-
Proven success in achieving and exceeding sales goals.
-
Strong understanding of event sales, banquet operations, and the Edmonton market.
-
Exceptional relationship-building, negotiation, and presentation skills.
-
Strategic thinker with the ability to balance creativity and business acumen.
-
Proficiency in CRM systems and Microsoft Office Suite.
Corporate Culture
-
Be part of a growing and dynamic team redefining Edmonton’s luxury event landscape.
-
Competitive compensation package, including performance-based incentives.
-
Opportunity to lead a property that blends architectural beauty, culinary excellence, and personalized service.
If you’re a passionate sales leader who thrives on creating unforgettable guest experiences and driving measurable results, we invite you to explore this opportunity.