Hotels remain up, Foodservice remains challenged

Hotels remain up, Foodservice remains challenged

July 15, 2026

Building the growth trend for Canada’s hotel industry, Costar reported that May saw the highest YoY increases since 2024 in ADR (+9.5%) and RevPAR (+10.5%). Combined with a +.09% increase in Occupancy, that gives Canada 5 months in a row of growth in every major KPI.

In foodservice, Statistics Canada reported a higher rate of growth YoY in April than March (4.9% vs 3.6%) , with special foodservice leading at 9.4%, full service restaurants up 6.1%, and limited service eating places up 3.3%. Drinking places decreased by 1.8%. However, along with the challenges operators are facing with increased costs, Restaurants Canada has reported that global uncertainty and budgetary pressures continue to limit consumer spending on dining out. The single bright spot came from social activities and gatherings, cited by 28% of respondents as the reason they purchased from a restaurant more often in March. Overall, Canada’s foodservice environment remains challenging.

Driving increased performance and dealing with challenges both require Top Talent!

As expected, hotel management roles continue to lead our open searches, from unit to corporate executive levels. We are also seeing increased demand in restaurants and attractions for both operator and culinary talent, and searches continue to open for roles from franchise management to HR.

Wherever it is you need to build your team, we can help with management, key support and executive level roles in :

Hotel, Resort and Restaurant Management
Culinary
Marketing and Digital Branding
Sales – both direct and on-line
Construction & Facilities Management
HR, Finance, Supply Chain and other key support areas

Here’s how we can help!

This highlight shows more examples of the top performing hospitality professionals we’re connected to. We’ve also included examples where leading hotel and restaurant organizations have turned to us for help finding Top Talent.

To see how we can help you, contact Ian Milford at 604.260.6202 x1, or via email – we’d be happy to chat!

Here are some of the high performing hospitality professionals we’ve connected with – imagine having them on your team …

Director of Sales & Marketing | Luxury Hotel & Events (Quebec City)

An experienced and commercially driven hospitality professional, this Director of Sales & Marketing specializes in driving revenue growth across luxury hotels and event-driven properties. Their expertise includes corporate sales, group business development, strategic partnerships, and brand positioning within competitive tourism markets. Recognized for building strong client relationships and motivating high-performing teams, they consistently contribute to increased occupancy, ADR growth, and enhanced market visibility. Their strategic mindset and collaborative leadership style make them highly effective in complex hospitality environments. Get more information on this sophisticated sales driver here …

Food Service Director | Healthcare & Seniors Living Dining Operations (Ontario)

This experienced Food Service Director specializes in institutional and healthcare dining operations where consistency, compliance, and resident experience are essential. Their background includes overseeing culinary teams, menu planning, dietary coordination, budgeting, and operational leadership across large-scale food service environments. Passionate about hospitality within care-focused settings, they are recognized for building strong operational teams while maintaining high standards in quality, safety, and service delivery. Their collaborative leadership approach supports both resident satisfaction and operational efficiency. Get more information on this highly effective hospitality professional here …

Director of Facilities | Private Club (Vancouver)

Leading facilities operations within a prestigious private club environment, this facilities professional ensures every detail of the physical space reflects the highest standards. Their experience spans capital planning, preventative maintenance, and vendor management across complex properties. They take a proactive approach to preserving assets while enhancing the overall member experience. Through strong leadership and long-term planning, they create environments that operate seamlessly and elevate the brand. They are particularly effective at aligning infrastructure strategy with long-term organizational goals. Get more information on this highly talented operations professional here …

These are only a few examples of the thousands of hospitality professionals we’re connected to. Click here to find the one you need!

Here are some of the exciting and challenging searches we’ve worked on for other top performing hotel, resort and restaurant organizations – imagine how we could help you …

Area Revenue Manager | Hotels (Remote, BC)

We assisted a multi-property hospitality group with the successful placement of an Area Revenue Manager to support commercial performance across a portfolio of branded and independent hotels throughout British Columbia. This revenue leader brings strong analytical expertise and a strategic approach to forecasting, pricing, and market positioning across diverse hospitality assets. With a focus on data-driven decision-making, cross-functional collaboration, and disciplined revenue execution, the successful candidate is already helping strengthen forecasting accuracy, optimize pricing strategies, and drive overall portfolio performance. Get more information on this highly focused search here…

Resort Manager | Wilderness Hunting Lodge (Northern Ontario)

We were able to successfully support a remote wilderness hunting lodge in Northern Ontario with the hire of a Resort Manager to oversee all aspects of guest experience and property operations. This leader brings a strong background in hospitality, outdoor tourism, and team leadership, with the ability to balance operational logistics with highly personalized guest service. With a focus on creating memorable outdoor experiences, maintaining operational excellence, and leading seasonal teams in a remote environment, the successful candidate is already helping strengthen both guest satisfaction and day-to-day lodge operations. Get more information on this challenging and rewarding search here…

Hotel General Manager | Lifestyle Hotel (Halifax)

Our client, a contemporary lifestyle hotel in Halifax, needed an experienced Hotel General Manager to lead property operations and strengthen overall performance. Their new General Manager brings strong hotel leadership experience, with expertise across guest experience, team development, brand standards, financial accountability, and day-to-day operational execution. With a focus on service culture, team engagement, revenue performance, and creating a vibrant guest experience, the successful candidate is well positioned to support the property’s continued success in the Halifax market. This search highlighted the importance of finding a hands-on, commercially minded hotel leader who understands the pace, energy, and expectations of a modern lifestyle hotel environment. Get more information on this focused and successful search here…

Here at JRoss Hospitality Recruiters :

We have …

An exclusive focus on hospitality
An extensive network of top hospitality talent from the single unit operator to CEO levels
A highly experienced team of recruiters across Canada

We can …

Successfully fill roles in all areas of hotel, resort, restaurant and related organizations from management and key support to the executive level, including :

Hotel and resort management
Culinary
Marketing and Digital Branding sales
Sales – both direct and on-line
Construction & facilities management
HR, Finance, Supply Chain and other key support areas

We’ve been delivering successfully for Canada’s leading hotel, resort and restaurant organizations since 2002 – let us know how we can help you in 2026!

Les hôtels poursuivent leur croissance, tandis que le secteur de la restauration continue de faire face à des défis

Poursuivant la tendance de croissance de l'industrie hôtelière canadienne, CoStar a rapporté qu'en mai, le tarif quotidien moyen (ADR) (+9,5 %) et le revenu par chambre disponible (RevPAR) (+10,5 %) ont enregistré leurs plus fortes hausses annuelles depuis 2024. Combinées à une augmentation de 0,9 % du taux d'occupation, ces données portent à cinq mois consécutifs la croissance de tous les principaux indicateurs de performance du secteur hôtelier au Canada.

Dans le secteur de la restauration, Statistique Canada a rapporté une croissance annuelle plus élevée en avril qu'en mars (4,9 % contre 3,6 %). Les services alimentaires spécialisés ont mené avec une hausse de 9,4 %, suivis des restaurants avec service complet (+6,1 %) et des établissements de restauration à service limité (+3,3 %). Les établissements de consommation d'alcool ont quant à eux enregistré une baisse de 1,8 %. Toutefois, en plus de la pression exercée par la hausse des coûts, Restaurants Canada indique que l'incertitude économique mondiale et les contraintes budgétaires continuent de limiter les dépenses des consommateurs au restaurant. Le seul point positif provient des activités et rassemblements sociaux, cités par 28 % des répondants comme principale raison de fréquenter davantage les restaurants en mars. Dans l'ensemble, le contexte canadien de la restauration demeure difficile.

Pourquoi est-ce important pour vous?

Améliorer la performance et relever les défis exigent les meilleurs talents!

Comme prévu, les postes de gestion hôtelière continuent de dominer nos mandats de recrutement, tant au niveau des établissements qu'au niveau de la haute direction corporative. Nous observons également une demande croissante dans les restaurants et les attractions touristiques pour des talents en exploitation et en cuisine, tandis que de nouveaux mandats continuent d'être ouverts dans des domaines allant de la gestion de franchises aux ressources humaines.

Peu importe les talents que vous cherchez à recruter, nous pouvons vous accompagner pour des postes de gestion, de soutien stratégique et de direction dans les domaines suivants :

Gestion d'hôtels, de centres de villégiature et de restaurants
Arts culinaires
Marketing et image de marque numérique
Ventes – en direct et en ligne
Construction et gestion des installations
Ressources humaines, finance, chaîne d'approvisionnement et autres fonctions de soutien essentielles

Voici comment nous pouvons vous aider!

Cette édition met en lumière d'autres exemples de professionnels de haut niveau du secteur de l'hôtellerie avec lesquels nous sommes en relation. Nous présentons également des exemples de chaînes hôtelières et de groupes de restauration de premier plan qui ont fait appel à notre expertise afin de recruter les meilleurs talents.

Pour découvrir comment nous pouvons vous accompagner, communiquez avec Ian Milford au 604-260-6202, poste 1, ou par courriel. Il nous fera plaisir d'échanger avec vous.

Voici quelques-uns des professionnels de haut niveau de l'hôtellerie avec lesquels nous sommes en relation — imaginez-les au sein de votre équipe...

Directeur(trice) des ventes et du marketing | Hôtel de luxe et événements (Québec)

Professionnel chevronné de l'hôtellerie doté d'une solide orientation commerciale, ce directeur des ventes et du marketing se spécialise dans la croissance des revenus pour les hôtels de luxe et les établissements axés sur les événements. Son expertise couvre les ventes corporatives, le développement des marchés de groupes, les partenariats stratégiques ainsi que le positionnement de marque dans des marchés touristiques concurrentiels. Reconnu pour sa capacité à bâtir des relations solides avec la clientèle et à mobiliser des équipes performantes, il contribue constamment à l'augmentation du taux d'occupation, de l'ADR et de la visibilité de la marque. Son approche stratégique et son style de leadership collaboratif en font un gestionnaire très efficace dans des environnements hôteliers complexes.